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ITONICS Ideation - Software for Idea Management

The integrated, collaborative ideation engine - capture, structure, evaluate and select inspirations, trends and ideas on one online platform


Creative Communities are Key to Innovation

Engage your employees and partners and use their creativity to produce innovative ideas in a collaborative manner


  • How to engage employees in the innovation process quickly and pragmatically?
  • How to build and establish a global innovation community?
  • How to perform innovation competitions (or campaigns) on the fly?
  • How to enrich idea management with trends and inspirations within one holistic approach to innovation?
  • How to motivate and engage employees, clients and external partners intrinsically?


All of these tasks (and a lot more) are addressed by our unique online solution ITONICS Ideation!

ITONICS Ideation is a modern online platform that combines idea generation, expansion, rating, aggregation and collaborative selection in medium and large-sized companies. It supports classic stage-gate processes, idea competitions, ideation workshops and close and open innovation approaches and can be customized according to your specific requirements. High user motivation is ensured with integrated incentive systems, gamification elements, idea competitions and communities. Innovation competitions and communities enable goal-oriented innovating in major future fields. After top ideas have been identified, a defined group can bet on the feasibility of ideas and provide success forecasts. ITONICS Ideation supports all phases of idea generation, collection and collaborative selection of ideas with an intuitive design.

ITONICS Ideation Features


Idea Campaigns

Dedicated innovation campaigns enable goal-oriented innovating in major future opportunity spaces


Dynamic analysis and visualization

Dynamic visualization of results with various output options


Various interfaces

Interfaces to e.g. SharePoint, IBM Connections, etc.


Mobile Access

App integration for access from smartphone and tablet possible

Innovation communities

Engage colleagues, customers and partners within specific innovation communities


Ideation Dashboard

Reporting tool for innovation controlling


Collaborative evaluation

Evaluation of ideas together with colleagues worldwide


Idea competitions & gamification

Gamification and idea competitions for an increased user acceptance and motivation

Idea Campaigns

All authorized users can create ideas within the framework of an idea campaign. Trends, technologies and inspirations are used in the campaign as the basis for familiarizing the users with the conceptual formulation of the campaign and encourage the creativity of the users. Users can comment on, discuss and assess (in accordance with simple criteria) existing campaign ideas. This first feedback loop supports the development and materialization of ideas through to the elaboration of concepts for products, services or business models.



Innovation communities

Employees rate, discuss and develop inspirations, ideas and concepts collaboratively within ITONICS Ideation. The best ideas can be displayed directly on the landing page of your intranet. Our reputation system motivates and engages all participants and every activity is rewarded instantly.

Our innovation community also enables the social networking of colleagues worldwide. Moderators can create groups on different topics, build open innovation communities or create private groups for a dedicated user group.


To encourage a consistent, high level of participation in the innovation process, ITONICS Ideation implements several measures: gamification components, intuitive and visual access to the system and an incentive system among other measures. The incentive system can be configured in a variety of ways; the focus can be on intrinsic motivation and less on financial incentives: points can be assigned for the respective user by submitting or assessing an idea, for example. Points can lapse over time to encourage consistent usage. Users can redeem the collected points on an ongoing basis in an internal points shop (possible bonuses could include further education and training or an informal discussion with a member of the Executive Board).


Ideation Dashboard

Is a campaign successful? Does the participation in idea management ease off? How strong are individual features of ITONICS Ideation used? The Ideation Dashboard answers these questions and many more. This comprehensive reporting tool is used for innovation controlling and the continuous improvement of all idea management activities. Selected user groups can create individual reports via a given set of criteria with a few clicks only. The Ideation Dashboard also allows for periodic reports with a wide range of innovation indicators. All analysis results are presented graphically and offer filter functionalities for deeper insights. Furthermore, all reports can be exported in various formats for further analysis.
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  • With ITONICS we managed to bring consistency, transparency and sustainability into our innovation management processes. Moreover ITONICS connects our employees worldwide as a comprehensive information and knowledge base on innovation, thus increasing our innovation potential enormously. In our view, ITONICS is the only provider who can provide a truly integrated innovation process from environmental scanning through innovation roadmapping in a consistent and holistic manner.

    Manager Technology and Innovation Management
    Global Cabling Company
  • Fast and measurable results tailored to our international organization were our basic expectations of an integrated innovation methodology and toolset. The trend-based approach, including a web-based collaboration platform by ITONICS allows us to capture and evaluate trends, inspirations and technologies, to derive fields of action and to ideate and innovate on a global level. Since we started in early 2016, we have already captured over 1,000 inspirations and ideas and have taken the first steps towards the implementation of innovative product and service concepts.

    Head of Innovation Research
    Multinational DIY Retailing Company
  • With ITONICS, we have found a partner who was able to reflect our sophisticated innovation methodology in an intuitive and integrated online platform. Trends and technologies are linked to use cases in a holistic platform for innovation and shared across the company. The added value is tangible: Many innovative concepts are currently already in the PoC or realization phase!

    Leader Innovation
    Food Retailer
  • With ITONICS, we as one of Europe's leading trade corporations, profit from the knowledge and innovation of more than 6,000 retailers. Within a short time we have created an active and highly motivated online innovation community. Within a few weeks this community has generated hundreds of valuable ideas. We are now driving innovation in retail, and ITONICS is a valuable asset in getting this done!

    Leader Innovation Management
    International Retailer

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